ABOUT US

Stronger together that’s the XFORM way

We live and breathe fitness

We believe in building better coaches and stronger futures together.

Our working process

Our process is simple: clear learning paths, expert mentors, and real world application to build confident, qualified professionals in fitness and nutrition.

Our Accreditation

At Xform Academy, we are committed to delivering high-quality education and professional training in alignment with international standards.
We are proud to announce that we have been officially recognised as an:

International Approved Centre

By: Active IQ
Centre ID: 10252
Valid for: Academic Year 2024–2025

This prestigious recognition allows us to deliver Active IQ-approved programmes of study, ensuring our curriculum meets the highest quality benchmarks in education, assessment, and learner support.

PURPOSEFUL. POWERFUL. DESIGNED FOR RESULTS

About XFORM Academy

XFORM Academy is a leading international fitness academy in Pakistan, based in the heart of Karachi. We specialize in globally recognized fitness certificationsand nutrition courses, designed for aspiring personal trainers, fitness coaches, andwellness professionals looking to build successful careers

Our structured programs include Level 1 and Level 2 certifications, prep courses, and hands-on fitness and nutrition workshops. Whether you’re starting out or upgrading your skills, we offer expert mentorship, practical training, and career-focused education aligned with international standards.

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Built for Better

Meet XFORM ACADEMY Team

Driven by passion and powered by purpose, the XFORM team brings energy, expertise, and encouragement to every session.

Mark Jance

CEO / FOUNDER

Aviana Plummer

CEO / FOUNDER

Braydon Wilkerson

CEO / FOUNDER

Kristin Watson

CEO / FOUNDER
XFORM ACADEMY © 2025


We support every step of your fitness journey

WE TRAIN. WE TRANSFORM. WE CARE.
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TRANSFORMATIONS COMPLETED

Our company history and facts

I should be incapable of drawing a single stroke at the present moment; and yet I feel that I never was a greater artist than now.

Design & development process demonstration

A wonderful serenity has taken possession of my entire soul,like these sweet mornings of spring which I enjoy with my whole heart.

Our
Mission

At XFORM Academy, our mission is to shape the future of the fitness and wellness industry in Pakistanby turning passion into purpose. We provide internationally accredited fitness and nutrition educationthat empowers individuals to build real, lasting careers as certified fitness professionals

Through expert-led instruction, practical workshops, and industry-relevant certifications, we help our students gain the skills, confidence, and credibility to lead and inspire. We’re not just training coaches we’re building a movement of professionals who understand that health and finesses more than a job it’s a way of life.

By fostering a strong, supportive learning environment, XFORM Academy aims to set new standards for fitness career development in Pakistan, and to become a trusted name in global fitness education.

Our
Vision

Our vision is to redefine the future of fitness and wellness education in Pakistan by creating a new standard of excellence. We aim to be the nation’s most trusted source for internationally accredited training that transforms passionate individuals into confident, capable professionals.

Through continuous innovation, global partnerships, and a commitment to quality, we strive to inspire a new generation of fitness leaders who view health not just as a career—but as a lifelong purpose.

XFORM Academy envisions a thriving fitness industry in Pakistan, connected to global best practices and driven by knowledge, integrity, and impact.

Values

The five core values of XFORM Fitness Academy

Professionalism

We maintain the highest standards in our teaching, communication, and conduct —ensuring every student receives respectful, disciplined, and career-focused education to thrive in the fitness and nutrition industry.

Empowerment

We believe in unlocking the potential within every student. Through education, mentorship, and continuous support, we help future fitness professionals grow in skill, confidence, and purpose.

Practical Learning

Our approach blends real-world application with evidence-based education —giving students hands-on experience and tools that directly translate to success in their fitness careers.

Global Standards

We deliver certifications and training aligned with international best practices —enabling our students to compete, succeed, and lead in the global fitness and wellness industry

Community

We are more than an academy —we are a network of learners, educators, and fitness leaders who support and uplift each other through shared values and collaboration.

Integrity

We uphold the highest standards of honesty, accountability, and professionalism in everything we do. At XFORM Academy, we are committed to doing what’s right — for our students, our partners, and the fitness industry — building trust through transparency, ethical practices, and genuine care.